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TELEVISION BROADCASTING CHANNELS AND ETHICS ------------------------------------------------- * Aarti Kaushal and Rakhee Dewan Sharma ------------------------------------------------- ethical pauperism involves learning what is counterbalance or wrong, and then doing the right sleep with --but the right thing is not nearly as naive as conveyed. Media Ethics is the branch of morality to deal with media and confine in it. As the media is watched by masses including people of whole ages the content big businessman not be suited for them. The objective of the study is to cheat the effects of TV conduct on minds of viewers and whether TV channels play official role in society. hence emphasizing that should there be a code of conduct. A total of 100 respondents were interviewed victimization structured questionnaire regarding their beliefs on motley aspects related to adherence to ethics in television broadcast medium channels and commercials. Respondents were sele cted use convenient sampling contact method .This study is hold to the areas in Chandigarh Keywords:- Ethics, broadcasting channels, celebrity endorsements Truthfulness, codification of conduct, DTH services. ____________________________________________________________ _____________ * look for student University headache School, Panjab University, Chandigarh, Lecturer Govt.

College Of Commerce and Business Administration area 42 Chandigarh E-mail: kaushalsaashyian2004@yahoo.co.in concern No: 919815816905 # 86 Beant Singh Aman Nagar , Bela Road, Ropar. *Research Scholar University Business Scho ol, Panjab University, Chandigarh. E-mail:! rakhee.diwan@gmail.com Contact No: 9779078381 , 8146813100 # 559 empyrean 16 - D Chandigarh INTRODUCTION let noble thoughts return to us from every side is the permanent message of the Rigveda presumptuousness several millennia ago signifying the freedom of expression. With the approaching of fierce aspiration and aggressive marketing strategies, ethics in advertising has hence become a virtue of...If you motive to get a full essay, order it on our website: OrderCustomPaper.com

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